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Making of a TV Show About Home Performance (Podcast)

By Bryan Orr Corbett Lunsford

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In today’s podcast, I talk with Corbett Lunsford about his new show about home performance and diagnosis. Home Diagnosis airs on PBS in winter 2018. Even though Home Diagnosis mostly deals with building performance, HVAC work is a large component of overall home performance.

Corbett Lunsford used to be a pianist before becoming a building performance expert. He was already familiar with media and decided to launch a YouTube channel. The goal of the YouTube channel was to bring visual information and practices to the masses. Since then, he has been working to create a much larger mass media project to let HVAC professionals and consumers know about building performance. Home Diagnosis is Corbett’s means of bringing awareness to whole-home performance as buildings become much tighter.

The main goal of Corbett’s TV show is to put home performance on the same level of awareness as car performance and athletic performance. Many factors contribute to comfort, but it is not all the responsibility of the HVAC technician. The home performance field addresses ductwork and the overall design of the house to provide the most accurate and holistic comfort solutions. The TV show also empowers consumers to talk to experts to help them achieve their comfort targets, not just request a certain repair.

While HVAC technicians make up for losses in a building enclosure, building science assesses the issues with the enclosure.

Bryan and Corbett also discuss:

Contractor mistakes
Good and bad practices for fixing ducts
“Seeding” your clients and building trust
Giving customers options to choose other contractors
Sponsorship offers and participation
Humid Climate Conference

Learn more about Home Diagnosis HERE.

Check out Corbett’s Home Performance YouTube channel HERE.

Check out Refrigeration Technologies HERE.

If you have an iPhone, subscribe to the podcast HERE, and if you have an Android phone, subscribe HERE.

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Author:

Bryan Orr

Company: Kalos Services

Position: Co-Founder and President

Corbett Lunsford

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Our latest Podcast

HVAC School – For Techs, By Techs

Real training for HVAC ( Heating, Ventilation, Air Conditioning and Refrigeration) Technicians. Including recorded tech training, interviews, diagnostics and general conversations about the trade.

Heat pumps may be everywhere, but according to David Richardson, the industry is in danger of aiming at the wrong target. In this 2026 HVACR Training Symposium session, the Kentucky contractor’s son, who has never lived in a home without a heat pump, opens with the story of Olympic rifle shooter Matthew Emmons. Emmons hit the bullseye with perfect precision in 2004, only to discover he had fired at the wrong lane’s target. Richardson argues that contractors risk the same mistake when they treat the heat pump itself as the goal and market it with the same “magic” promises used in the 1970s, a pattern that led to poor installations and a reputation problem that has lasted 50 years.

The real target, Richardson says, is the customer, and the heat pump is only one ring on that target alongside ductwork, the building envelope, equipment sizing, noise, and expectations. He distinguishes between HVAC equipment, which anyone can sell, and the HVAC system, which is where a contractor’s skill and craftsmanship show up. Average installations, he notes, deliver roughly 57% of rated performance, while a high-performance retrofit aims for 88% or better. With “free heat pump” offers likely coming next, he urges contractors to differentiate through engagement, education, clear expectations, and measured results, ending with what he calls a “craftsmanship receipt.”

The heart of the talk is five practical tips. First, learn what the customer is really after and set expectations early, including what a defrost cycle looks like. Second, don’t inherit a bad duct system, and use pressure, airflow, and temperature measurements to find problems before they become yours. Third, don’t inherit a bad building, since the structure works like a duct system and can undermine a perfect install. Fourth, bring the customer along by putting simple tools in their hands, such as a thermal camera or flow hood, and translating data into plain language. Fifth, follow a repeatable process that defines where testing begins and where additional paid services start.

Richardson closes with a call to document lessons learned, including mistakes, and to build these practices into company culture. His message is that heat pumps aren’t magic, but they can perform as if they were when installed well and priced to reflect the work. The session wraps with audience questions.

Topics Covered

The Olympic shooter analogy: precision aimed at the wrong target
History of heat pumps, the 1970s energy crisis, and early marketing hype
Why heat pumps shouldn’t be treated as a silver bullet, and the “silver buckshot” approach
HVAC equipment versus the HVAC system
Installation performance benchmarks: roughly 57% for average work, about 6% more for code-approved work, and a goal of 88% or better
The three E’s: engagement, education, and expectations, plus measured results
The craftsmanship receipt and verification: “if you don’t test, you’re just guessing”
Setting customer expectations, including cold-climate performance and defrost
Right-sizing and the pitfalls of oversized equipment, even with inverter technology
Testing for pressure, airflow, and temperature (PAT) and not inheriting bad ductwork
Building science basics: leakage, room pressures, blower doors, and thermal imaging
Using Socratic questions and plain language to involve the customer
Avoiding data overload and using tools like Measure Quick and the TrueFlow Grid
Following a process and getting paid for diagnostics, basic versus advanced retrofits
Learning from mistakes and changing company culture

This episode contains embedded sponsor messages from Refrigeration Technologies, Carrier, NAVAC, and Filtrete.

Resources

Purchase your tickets or learn more about the 8th Annual HVACR Training Symposium at https://hvacrschool.com/symposium.

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